Friday, 30 December 2011

Coca Cola Ad for 2012... Umeed wali Dhoop... Sunshine wali Aasha...

I had been waiting for someone to come up with a good video/ad to welcome 2012. A few did come but did not impress me. This was caught my attention like none. Umeed wali Dhun... Sunshine wali Aasha... ;)

Prasoon Joshi is back with this fantastic 1 minute ad for Coca Cola again and it is my jingle for 2012. Bollywood music composer Shantanu Moitra has composed the music. The film is directed by Kaushik Sarkar, and produced by the production house Apostrophe





Umeed wali dhoop, Sunshine wali aasha...
Rone ki wajah kamm hai, Hasne ke bahane jyada...
Zidd hai muskurayenge, Khush rehne ka hai waada...
Umeed wali dhoop, Sunshine wali aasha...
Tum dil se agar poochoge, Woh Khush rehna hi chahe...
Jab sachhe mann se maango, Toh khul jaati hai rahein...
To khul ke khushi lutao, Ye kya hai aadha aadha...
Umeed wali dhoop, Sunshine wali aasha...

The slides read (Indian version of ad)
For a tank built in the world, 131000 stuffed toys are made...
For a fence someone puts up, 1500000 "Welcome" mats are placed...
While there are some ignoring the environment, 3000000 trees are being planted everyday...
For every grown-up who can't write his name, there are 15 kids who can read a fairy tale...
LOVE has more hit than FEAR...
While some believe we are nearing the end, there are 5000000 people sending New Year wishes...
While some fight over petty issues, Millions share a Coca-Cola everyday...


The ad also runs in another few nations. Some catchy lines that featured in it
Based on a 2010 study about the world's current situation.
For every tank that is made in the world...131,000 stuffed animals are made.
For each stock exchange that plummets...There are 10 versions of "What a Wonderful World."
For every person who's corrupt...There are 8,000 donating blood.
For every wall that exist...200,000 "Welcome" mats are placed.
While one scientist is designing a new weapon...There are one million mothers making chocolate cakes.
The is more Monopoly money printed than dollars in the world.
There are more funny videos in the internet...Than bad news in the whole world.
LOVE has more results than FEAR.
For every person who says everything is going to be worse...There are 100 couples looking for a child.
For every weapon that is sold in the world...20,000 people share a Coca-Cola.
There are reasons to believe in a better world.

10 comments:

  1. Hey Puneet,

    Really a very meaningful video as well as the lyrics of the Ad had lot of meaning........

    And yeah you are too crazy ha....you find all unique things & get them to notice bcoz there are so many Ad's but then the one you noticed & blogged is really a good one.......

    Cool........

    And yes, when there is good there has to be bad existing but then the ratio to which each of them exists matters & that is what the lyrics speaks..........

    "There are reasons to believe in a better world"

    Cool...

    Keep Blogging!!!

    Happy New Year

    Hey hang on remember adding colors to your blog???

    Do continue that journey.....

    All The Best!!!

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  2. bhaiya aisa he likhta hai,
    because he always now what is umeed or aasha

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  3. Thanks @Priyanka, i do remember your suggestions but never found time to do something. A very Happy New Year to you... ;)

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  4. this adv brings tears in my eyes...

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  5. click here to download mp3 version
    www.blog.cherishme.in

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  6. Marketing to Kids !! Not a responsible form of marketing.

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  7. puneet dude ....

    u make a osum song with gr8t lyrics........

    ReplyDelete
  8. heeyy dude..
    very informative post..
    keep up the good work
    best of luck.

    ReplyDelete