Tuesday, 7 May 2013

Hair Hair Everywhere, Not a Single on the Head... #TRESemmeRampReady



As the world grows on the industrial lines, there are apparent signs of diminishing healthiness among individuals. The world that we are headed in to is less green and less clean. While the instances of life taking diseases like cancer, heart attack, etc. are on rise, there are also some diseases like obesity, hair loss, diabetes, etc. that are catching up with us due to our lifestyle changes. We don't get to eat a lot of good food because all our food is made up of either wheat or rice. Nobody has time these days to look at other cereals, vegetables or fruits. There is a buzz of a healthy lifestyle across the globe now that promotes following practices that are considered healthy, spend on quality goods, consume nutritious food, exercise especially yoga and de-stress/rejuvenate regularly.


Hair Loss - The No. 1 Cause of Worry among Men

Though the exact reason for hair loss in people is difficult to establish, as it varies indefinitely from person to person, a large number of surveys have established that hair loss is a major cause of worry among men. What men forget is that this worry itself is another stimulant for further hair loss. Hair loss now ranks ahead of obesity as well. In our preceding generation, men would generally start losing hair in their forties. However, in our generation, it begins in the twenties. A large number of hair loss treatments have boomeranged and many company have mushroomed to treat this disease in the last 5-6 years. Yet, reading the reviews of these treatments, it is clear that none of these have worked in most cases. Switching over to a healthier lifestyle remains, by far, the best answer to healthier hair.

Unfortunately, or not?, there is hair across our body. The hair is healthy and at most times, at most parts, it is unwanted too. All we need is hair on the head but it grows everywhere else in the most perfect manner. I have been pondering on this from a long and yet to find any strong answer that could convince me. Its like the water on earth, 71% of surface of earth is covered with water and yet, not everyone gets good water to drink.
Water Water Everywhere... Not a Single Drop to Drink...
Hair Hair Everywhere... Not a Single on the Head...

Getting Ramp Ready with TRESemmé

TRESemmé has been making hair related products for over 60 years. After providing solutions for hair care in 25 countries, TRESemmé has entered India with its basic product portfolio namely, Keratin Smooth, Smooth & Shine, Climate Control, Hair Fall Defense and Styling. The company was started by a high-profile hairstylist Edna Emme, who's name inspired the brand name, TRESemmé. While the company's claim that some of these products have been especially formulated for Indian Hair impressed me, what did not impress me is the point that I couldn't see anything on offer for men on their website. Of course, it might have missed my eye. But then, this is a common trend across the industry that the beauty products are customized for women. After all, its women who are beautiful. Men are merely handsome. Even the youtube page has tips for women to get ramp ready and men are not in scene. Men have been ignored in grooming segment and that explains why we are not Ramp Ready. Even if we did, it would not be our hair that we flaunt. When men go for a hair cut, there are definitely hair being cut. When women go for a hair cut, you don't know if the hair were cut or some hair were being patched. Sam Ewing rightly says, "Inflation is when you pay fifteen dollars for the ten-dollar haircut you used to get for five dollars when you had hair."



Classical Hair Moments in India

Indians by default are addicted to cricket or to bollywood or both. There is definite trend of some Indians slowly getting addicted to other things as well but our basic DNA is perhaps built to love cricket and our bollywood stars. I often remember some moments when I think of hair.

A classical composition "Na Jhatko Zulf se Paani, Mera Dil Toot Jaayega" by Mohd Rafi. These are certain evergreen songs that we will continue humming forever. It is also interesting to observe the simple hair styles these actresses wore those days. Yet, the beauty of their hair was so lucid. That is the major reason why they say, "No beauty equals Natural beauty". Another classical composition "Yeh Reshmi Zulfein, Yeh Sharbati Aankhein... Inhe Dekhkar Jee Rahein Hain Sabhi..." also talks about how hair has an impact in the overall outlook of a lady. Indeed it does. There is no need for any evidence for this. A mere sight tells all the story. Martin Luther says, "The hair is the richest ornament of women"

In those days, when there was no Sunsilk, All Clear, Pantene or TRESemmé, these evergreen beauties depended on, may be, natural products like Shikakai powder, herbal shampoos, amla, etc. The technology has far advanced from then and today, we have numerous hair care products from shampoos, oils, conditioners that offer close to natural remedies to products like certain pills, capsules, etc. that claim to support the hair follicles from within the system. Companies now clearly distinguish between the contents of all their products to customize them to the hair type. Scientific advancements have enabled stripping off of these products into finer contents like Vitamin H, Silk Proteins, Keratin, etc. and then combining them to formulate solutions to different types of hair problems.

From the days of Mohd Rafi to the days of Aamir Khan, the hair care industry took a significant change. The bollywood beauties now had access to superior products and that perhaps made Aamir Khan sing, "Kaali Naagin ke jaise Zulfien Teri Kaali Kaali, Sagar ko Moti aur Suraj ko Tu deti hai Lali", to impress upon Rani Mukherjee.



An amazing ad comes to my mind when I try to recollect the hairy moments. This ad by "" where the lyrics take a little pause to tell how the hair is a trouble in the lady's outlook. "Chehra Hai ya Chaand Khila hai... ZULF... ZULF... ZULF..." and then changes to "Zulf Ghaneri Shaam Hai Kya... Sagar jaise Aankhoan wali, Yeh toh bata tera naam hai kya..."


My experiment with TRESemmé - The Many Faces of a Woman - Courtesy the Hair

As I browsed through some videos on TRESemmé youtube page, I was amazed at how dynamically a lady can change her look merely by changing the way she styles her hair. I did some further research to find even more evidence. As I could not find anything to do with my hair, I thought I should at least do something with someone else's hair. I couldn't get my hands on Deepika Padukone but I could definitely google out some images that show her in different hairstyles. In some cases, its difficult to believe if its here, especially if they are from her photo shoots before entering bollywood aka the kingfisher days.

  

 

While the first image represents the hair in a typical European style, the second image makes her a desi girl. The 3rd adds an urban look while the last one combines modern style with a traditional twist.





Yet again, these 4 images give a totally different perspective of the person in the image. One make you call her beautiful, the other might make her look average and one of them contains an ugly look as well. "Hair brings one's self-image into focus; it is vanity's proving ground.  Hair is terribly personal, a tangle of mysterious prejudices.", Shana Alexander says.





The vintage looks compared with the simple girl from a village looks, the airport runaway look compared to a little ugly look at an ad campaign. Hair does it all. Hubert de Givenchy said in a Vogue issue of 1985, "Hair style is the final tip-off whether or not a woman really knows herself."





And the typical Deepika Padukone as we know. Long, beautiful, gleaming, steaming, flaxen, waxen or whatever. Hair definitely plays a great role in the way we look. As far as men are concerned, the mere presence of hair reduces the apparent age of the man by several years. There is nothing more despicable than a bald man who pretends to have hair. One has to take care of hair in order to ensure that it lasts long, strong and stays on with us.

Here's how Anne Hathaway looks in different hair styles. Incidentally, I read that TRESemmé has been the official hair care sponsor of Mercedes-Benz Fashion Week in New York for the past eight seasons, with top fashion and celebrity stylists using the collection to create gorgeous, fashion-forward looks for the runway. 






The Steps to Get Ramp Ready

One can search the internet for a million tips on how to have great hair. So, I am not going to write about that, about ways to comb hair, mixtures of various fruits, vegetables, etc. to be applied, soaps and shampoos to be used, etc. From my personal experiences and interaction with people, I have the following points to convey
  1. Stop Smoking. Now, Right NOW. I have observed with enough evidence that people who smoke tend to lose hair quicker than those who don't. In fact, hair loss is a small problem that arises out of smoking. There are many other dangerous outcomes that we all know. For sake of everything in your life, mainly the hair on your head, kick the bud away forever.
  2. Stop Worrying. Start Living. Doctors, honest ones, say very clearly that there is no definite solution to hair loss except synthetic solutions, wigs or hair transplantation. For natural growth of hair, there are no answers in this world. In case your hair isn't coming back, don't worry. Worry will only make you lose more hair. Hair follicles have a life span of 4-5 years. Keeping yourself cool will ensure that these grow back in the long run.
  3. Consume a lot of green food. Add more green leafy vegetables into your diet.
  4. Check if the hair loss is due to hereditary reasons. If so, the advise would be different. You have to take it from a hair specialist only.
  5. Follow the Baba Ramdev's method for better hair. There are many people claiming that it is one natural way that works. 
  6. Either use natural products for hair wash, styling and growth or use only high quality products from hair experts. I was browsing through some products on TRESemmé India's website and they look good. Interestingly, I see product description, prescription as was as process of using the product on their website in a simple language. TRESemmé has dedicated products for each objective. Always ensure 100% focus on quality. Don't ever forget that quality comes at a cost.
Once you are ready to go, check the How to Videos at http://www.tresemmeindia.com/how-to-videos/ to know the latest styles from some of the best hair stylists in the world.

And Here you go...





Every woman deserves to have salon-style hair, everyday. 
A simple truth that drives TRESemmé 


This post has been written exclusively for the TRESemmé Ramp Ready Hair contest on IndiBlogger. All images used in the post belong to their respective owners. Representations are imaginary. Stories are work of fiction. Solutions, Discussions, Answers spoken above are mere learning from internet and not absolute. And of course, Ms Deepika Padukone or Ms Anne Hathaway has nothing to do with this post, for reason whatsoever. Its no rocket science to decipher that the mere relationship between me and them is that I could be their fan.

4 comments:

  1. What a collection! love all hairstyles

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    1. thanks Uma. glad someone's seeing all the hair styling i did ;)

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  2. Great post :-) all the very best for the contest :-)

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    Replies
    1. Thank you Jyotsna (if that's you)... ;)

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